EXPERIENTIAL MARKETING
After graduating from the University of South Carolina, I was propelled into the world of experiential marketing in a series of unconventional events. Utilizing my background in sport management, I feel my skills transitioned seamlessly into the dynamic world of experiential marketing. A strong base of communication and interpersonal skill allowed me to flourish when marketing products and experiences to a broad range of individuals from across the United States.
MLB HALL OF FAME TOUR
As an Operations Manager for the Major League Baseball Hall of Fame tour, I adapted to the lifestyle and operation of a traveling marketing production. Every two weeks to a month, we set up our production in cities across the United States. In this role, my duties included: contacting and scheduling third party vendors for our operational needs (cleaning services, sanitation, uniform services, local trailer set up, etc..), training and managing local guest services crews, troubleshooting A/V equipment, box office operations, set-up/break-down of assets, local media PR, giving tours to patrons, and customer service. Every guest received exceptional level of service, whether they were a local family enjoying our production or a high level MLB executive. Overall, being an operations manager is a blanket term for “you do everything”.
RUIZ FOODS MARKETING TOUR
Following my experience with ROC Ventures, I accepted a role as a Marketing Tour Manager for Ruiz Foods. I traveled the west coast and southwest Unites States alongside territorial sales reps to market their product to their target audience in local school districts. My familiarity with customer facing interaction and client engagement helped me excel in this role. Also, if you ever need a large vehicle driven through mountainous terrain, I am definitely the candidate you want to hire!
MOMENTUM WORLDWIDE
I activated as a field marketing manager for Momentum Worldwide, representing Verizon. Having one of the largest telecommunications as a client requires the utmost professionalism. It is my responsibility to represent Verizon’s marketing efforts at a diverse set of large marquee event types; such as: home shows, fairs, festivals, and conventions. I own the Washington D.C territory alongside two other product specialists. Together we collaborate and oversee: set-up and break-down of our events, local brand ambassador staffing, inventory logistics, proper branding, client relations with local Verizon executives, and event reporting. Having a global client requires precision and keystone organizational standards.